Bradfield Riding Centre is a horse riding school in Reading, Berkshire. They were unhappy with their existing website and wanted a refresh that was modern, friendly and professional. It was important that the look and feel of the website were aligned to their target audience, parents, and adults in the local community. The new website is easy to use, provides booking details, and helps convert visitors to leads. Since the launch, the pony days and summer camps have been fully booked.
The client wanted a fully optimised website that was mobile friendly to make it as easy as possible for busy parents to use their site, make enquiries and check date availability. The web design was thoughtfully produced with the client to encourage users to stay on the website longer and not leave (reducing bounce rate) which was a concern with their first website.